Social Media Buzz – Future of smart seo, internet marketing and Google Rankings!

Posted on February 14, 2016 by Bob Sanderson

Enough with the backlinks abuse, swapping, reciprocal, blog commenting, poorly written articles and press releases, forums and blog media links, documents sharing, fake Google reviews and so on.

If you are next time searching something and you do not see a website that was ranking a few hours ago on #1 and cannot be seen on the first page, then it is definitely not a Google update

Google has introduced backlinks in order to count a page authority a long time ago, the more quality websites link to you are the number of votes your website gets, which help your website raise its rank, website traffic and possibly more sales, ROI and profits increase

However years after years we have seen websites ranking which were doing the good work and publishing useful content in order to earn backlinks:

What is a good link?

A good link has several aspects, a high page rank website with quality content, domain with age history, good link building profile, good traffic as well as dmoz presence – However a .edu and .gov link carry more value or a link from a high traffic blog or a review which was written by another blogger because they have just liked your website and/or blog

How do you earn backlinks?

If you are looking forward to earn good backlinks and win Google and other search engine’s trust in your backlinks profile, then you need to work on your website graphics, its development and especially on your website content and what it has to offer, ever wondered why Wikipedia ranks for every search term (well most search terms), because they answer the questions you ask from search engines, authentic information within you research via a single click – If you want to earn quality backlinks then you have to provide your website visitors with quality and reliable information and if you do so, you may attract loads of quality backlinks via blogging, social media etcetera – It is worth more to spend your money by hiring a professional and intelligent seo copywriter than asking someone else to build backlinks – A good blogger that has a high traffic blog can do the good job too or someone with passion for writing – A short note on how you can win backlinks is to engage your customers and provide them with all the information they are after

Do backlinks still count?

Yes, they do and will for a long time

How I can build backlinks on my own?

If you wish to build backlinks on your own, the best thing to do is to have to have a blog on your website and write useful information about your products or services, provide customers with more information with why your product or service differ or write how to articles, think like a customer and think about what searchers are finding (doing keyword research prior to writing your blog post can be very useful), go for long tail search terms for a start and write your blog in order to help your visitors not to rank – There are several other ways to build quality backlinks as we discussed earlier, however a good social media strategy can always help you win much more backlinks and it is so easy that anyone can do it with basic knowledge

Do backlinks have impact on search engine rankings?

Yes, they do! If you get quality backlinks(s), it is counted as a vote and it has a direct impact on your search engine rankings, however you cannot rank on a competitive keyword with just a single link (in some cases you can), when Google or other search engines print search against your search term, their automated system crawls the entire data in their range and then short-list websites with good votes, content and number of backlinks (you are exactly in competition with those which are ranking higher than yours, so you have to exactly know how many votes or backlinks they have for that “search term” and then you have to increase the number of votes/backlinks in order to raise your rank higher than your competitors

How I can find if my backlinks are of quality?

Very good question – You can always analyze your backlinks, SEOMoz, Aherf and there are several other link analysis tools including Google webmaster tools where you can check a website, blog, directory or the site you want to get the link from prior to linking – You can also analyse your website backlinks and get any suspicious backlinks removed using (Google disavow backlinks removal tool) – This helps you remove any bad websites that are linking to your website and are giving your backlinks profile a suspicious profile

After Google’s January 2016 and February update – I can clearly see what the future holds for seo.

I have short-listed 20 top ranked websites for a specific search term – and then have written down the values for good backlinks, quality content, web page graphics, development and all other seo and backlinks and voting aspects and what I have found was just “amazing” and I want to pass this on to you guys so you know what you need to do in order to do it earlier than your competitors

I have seen websites rankings being increased and decreased in real time and that too on daily basis, then I have short listed those websites which moved from page 2 to page one and then from page one to top of the page, which was just amazing to see, I was so curious to know about the votes and backlinks that I have gone a mile ahead to find out what was going on – and what I have found was simple yet attractive, want to know what was helping websites ranking on Google, Yahoo, Bing, Miva and even Baidu and Yandex search engines?

Social Signals, votes and reviews:

Social signals, votes and reviews are the future, which give your brand a boost.

Do not just go for my words?

I am not just saying it or just assuming like everyone else, I did below to find how it affects one of our customer’s website which is brand new, been built some months ago, we customized a wordpress blog and started with 4 blog posts a month, I have told my writer to completely forget about search engines and come up with amazing posts which are written for people, humans which are finding the products which our customer is selling – We have published 4 blog posts in that first month i.e. January 2016 – These articles included below

1. Unique description of the product, why buy, features, how their products differ

2. The price and the warrantees and guarantees

3. After sale service

4. Reviews (from the existing customers which were using their products)

A month after this brandnew website have been ranking on page first, we have seen this website appearing on page 9 on google.co.uk and then the next post has made it appear on page 6, we have attract over 1000 +1s, over 4000 likes and over 500 retweets and over 93 Pins

That was it, we only had 30 backlinks and it was really hard to rank for that search term in matter of just few weeks, tell you honestly, we have targeted long tail keywords and ranked this “competitive keyword” or in other words I am saying, we have used few variants for that keyword to rank the main keyword

In my personal opinion, social signals have started to help rank website in a different way and that too in a real time, now you can see websites rank in a day, if social buzz is there for a specific product or service or if there are loads of +1s, hundreds and thousands of retweets or thousands of likes and pins

So what you should do?

Do you have a social media strategy in place at all?

If not, build your social media platforms, such as Twitter, Facebook and Google+ and so on. Having these branding pages is just not enough; you have to ensure you have a beautiful page where people would like to link too, follow, like, retweets and then you have to work on your social media marketing strategy in order to publish useful information, news, rumors even, product features, comparisons, how to tutorials, audios, videos, images, in order to attract world’s attention towards you

I cannot do it because I am so busy?

Well, if you cannot do it, then there are thousands of social media marketing experts which can do a good job, most social media agencies charge you on hourly basis and the wage for a social media marketing expert start from £10 onward – depending on their experience, expertise, and knowledge of social media and how to build buzz online

What is the impact of social media on my business?

Social media platform gives you the same opportunity as the display adverts, banner ads, plus more than what you can get from banner or text ads as your words, buzz or your comments and posts can be seen by millions and that too for free – So you are actually targeting zillions people around the world for free

Why I think .edu and .gov links carry less value than a loud good social buzz?

We built .edu link for the same brand I was talking about above and have seen its performance and the impact on search engine rankings, traffic, number of sales made out of it and the ROI, honestly speaking it has increased the rank of that “keyword from #49 to #41 which is great for a new .edu do follow website (link from .edu blog), then I linked our website from a “do follow .gov website” and there was nearly the same kind of impact, but the post which has been submitted to Google+ and twitter and Facebook has had much loud buzz and it has moved the rank from #49 to #7

In my own opinion, Google has started to measure the buzz and author’s buzz which is impacting your search engine rankings and that too really quick, say your post has picked a buzz an hour before, an hour later your website was seen ranking on a completely great positions

In order to prove this, we picked 20 websites and measured their success was being backed by social media presence and the buzz there

If your website is still not ranking on Google’s first page, then you need to build a good social media strategy being backed by good content and good valued backlinks, that is your way to smart seo and digital marketing

If your website has been hurt by any Google update, bad seo practices and suspicious backlinks profile, stay in touch with us and we will be happy to provide you free search engine optimisation and social media marketing strategy consultancy in order to help you find your way to website rankings on Google

Learn how to rank No. 1 on Google for free

Phone:

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Email: seo@drawpictures.co.uk

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If you wish to stay in contact and require a service, support or just advice or opinion, simply get in touch with us!

Responsive web design, your visa to seo and social media marketing buzz

Posted on February 6, 2016 by Bob Sanderson

There is a lot going on when it comes to digital marketing and social media marketing, some people are saying, social media marketing signals are far more useful than the link building, while the others are still stuck in meta keywords and page rank, but you will hardly see those so called seo experts talking about creative and responsive web design that is the heart of everything

A lot has been written on this blog about search engine friendly web design however the statements change each time when there is a Google update or new rules are implemented when it comes to online marketing

Someone in the United States of America was earlier talking about ranking any websites that have been affected by Google’s January 2016 update, while others are talking about next level link building from top ranked blogs, fair enough, but what is wrong with those articles, press releases and directory sites which have always worked in previous years?

The answer is very simple – Those website’s that do not accommodate spam, gambling and casino websites and porn and so on still help in your search engine rankings increase, especially traffic but many seo specialists are now talking about Twitter, Google+, YouTube and even Facebook likes,

It is all good but at the same time there is nothing wrong with the link building when it comes to building backlinks in order to help your website visitors find yourself not the search engine’s friend yourself

Looking at the other side of the digital marketing and even social media optimisation strategy, 80% or more websites still lack search engine’s compatibility and there is hardly no or any focus at all,

there are very few online marketing companies that suggest customers to get their websites modified, all they want is money flowing in their bank accounts and they hardly care with what should have been done before starting the seo, social media and online marketing segments of any websites

What is really your point when you wish to spend thousands and millions of pounds to decorate 300 years old house? It is ridiculous, it definitely is, until unless you are not serious about your money and where it is going, those social media marketing and seo companies end up building stupid backlinks and keep sending you reports every-month and you are more than a happy man as they show traffic increase, why do you need the traffic increase if it’s not converting?

A good search engine optimisation company should always check the website compatibility with current search engine algorithms and online marketing strategy and how responsive your website is with today’s trends in mind, online marketing world is constantly changing after Google’ s serious attention towards kicking those which are still using the black hat seo strategies

Most businesses that are affected by this Google’s January 2016 update, they can simply get their website modified and get a responsive website and then write useful and descriptive title tags and that should be it – One of UK’s leading transportation have been effected by this update,

They were more than worried as the SEO Company hardly knew what to do and they end up saying, they cannot optimise their website anymore, but that’s not the solution, you have to find the problem and fix it

We have gone through their entire website and found no seo computability, they are big enough and have thousands people visiting their website but suddenly their website has lost its rankings, like everyone else and a brand-new, responsive website has helped them get their search engine rankings recovered

I am not saying just having a creative and responsive website will help, you have to get the bad-backlinks removed using Google disavow tool (link removal tool) and perform other checks and balances and its all good

Do not get sold if someone is suggesting you to handover your seo campaign to someone really freshy in search engine optimisation and marketing industry based in America or India, find a local seo company, ask questions like, if your website is good at all?

Do not throw your money on those cheeky and dodgy seo specialists which have entered in internet marketing industry for less than 3 years, chances are you would hardly get your search engine rankings recovered

Do not simply work with someone that tells you they have achieved these rankings or that, until unless you speak to their customers, check their own rankings, and find out, if the keywords that are ranking on Google are actually bringing any ROI at all?

You can easily and freely use Google keyword suggestion tool in order to find the rest or simply get in touch with me and I would be happily helping you find out if the seo company you are looking to hire is any good at all?

If your website is hard for your website visitors that is causing the main trouble to your online search engine rankings and conversions and ROI, get it sorted and you are a happy wo/man!

If you need any information or help with your seo and web design, simply use below contact details to reach our seo specialists and they will be more than glad to help you get to know what is causing trouble and that too for free:

Skype:      seocompany
Email:      support@drawpictures.co.uk
Phone:    +44 07375 320305
Online:    http://www.drawpictures.co.uk/contact-us/

How you can use internet marketing to help grow your business

Posted on January 29, 2016 by Natalie Wilson

The internet has become the driving force of marketing for many companies, and although traditional marketing methods will never and should never be replaced, they have somewhat taken a backseat to the phenomenon of digital marketing.

The following are just some of the main ways in which you can utilise the powerful tool that is internet marketing to help grow your business:

The Website

The heart and soul of your company’s online presence should be the website. It is the place where everything will centre back to and it will be the hub of information regarding your brand, products and services.

You don’t have to accept sales transactions online; the need for this will depend on your industry and the services or products you sell. Ensure you have prominent contact details somewhere on the homepage of your site, as people like to know they can contact a real person at some point when dealing with companies online.

Email marketing

Gaining prospective customer emails and current/past customer emails is a great way to keep the sales relationship fresh. There are many ways to gather this, be it from them contacting you with a query, them signing up to an email database to receive a newsletter or offers, gathering business cards at networking events, any way in which they surrender their contact information.

You can send emails regarding current offers, news and updates, etc.

Press releases and Content Marketing

Online press releases work in the same way as print press release would, its emailed to news publications and contains interesting information about your brand that could be considered newsworthy.

However with online press releases you have the freedom to include multimedia attachments in addition to the traditional images. This could include video, audio, and more, and you then send this to online publications.

Content marketing involves writing about your industry rather than your company itself. Popular topics include ‘how to’ articles and informative articles relevant to your products or services.

It is advisable to enlist the services of an internet marketing company regarding the writing of this articles as they will know what is required to create an article made for the internet, and will be able to improve your search engine rankings through SEO in the process.

Market Research

You can also use internet marketing as a means of researching your target markets. Conducting online surveys, making use of your email marketing database to ask for feedback, encourage comments on your website and blog, etc.

Doing market research on the internet can be cost effective and reach a wider audience than traditional market research.

There are many other ways in which internet marketing can help you to grow your business, and for it to be effective it is advisable to enlist professional internet marketing services from companies who have experience and proven track records.

Inbound digital marketing costs 62% less per lead than outbound, so why are CEO’s still sceptical about the switch to digital?

Posted on January 27, 2016 by Bob Sanderson

A study by Hubspot has brought to light interesting facts about the world of digital marketing that CEOs are still sceptic about, including the fact that an inbound lead from the internet, such as a search engine result, costs the company a staggering 62% less than a traditional outbound lead gained from telesales or print advertising.

It reveals far more interesting and thought provoking facts for those who are unsure of digital marketing, referring to it as ‘just a trend’.

The amount of companies who believe Facebook and other social media plays a crucial role in their marketing strategies has risen by 83% over the past 2 years, and continues to rise as social media grows in popularity with businesses.

The reason social media is playing such a large role is due to the fact that the majority of society, regardless of age or occupation, use social media in their everyday lives, meaning companies can reach millions of people at once with just one post, aiding in increasing brand awareness and inbound leads with little to no cost compared with traditional marketing methods.

Another good reason for companies to go digital is the fact that 78% of consumers who use the internet are conducting product research and price comparisons online.

Companies are picking up on this and replacing business cards and flyers with the online equivalent, Google.

Getting your website into a high rank on Google is the best way to gain leads online, and as with social media optimisation, it is far more cost effective than traditional methods.

Just because a company has already adopted digital as an inevitable part of the future of marketing, doesn’t mean they have it all right yet or that they have discovered all there is to internet markeing.

57% of companies report having acquired custom through their blog and content marketing strategy, and companies that blog get 55% more traffic than those that don’t blog.

High quality and engaging content sells and helps improves a website’s visibility to search engines, with little to no cost.

Many companies are forgetting or ignoring the fact that mobiles and tablets are growing in popularity and are frequently being utilised for browsing.

78% of people check their email messages or browse the internet on a mobile or tablet, so internet marketing tactics need to be optimised for this. And the emails not only need to be optimised, they need to be engaging.

91% of those who subscribe to a website’s email newsletter or database unsubscribe due to uninteresting or irrelevant content.

There is much more to come from digital marketing in the future, as 2016 is set to be a great year if the previous stats are anything to go by.

With the help of internet marketing services many companies can and already benefiting from society’s inevitable gravitation towards all things digital.

Ethical Issues Faced By Internet Marketing Companies

Posted on January 23, 2016 by Bob Sanderson

In today’s digital based business environment, ethics are important in establishing the reputation of the company. And for an internet marketing company working in an area that is often criticised for its lack of ethics, it is ever more important to get right when working on behalf of clients.

With immoral and illegitimate Internet marketing schemes operating and deceitful tactics being used, marketers must take extra caution when promoting their clients and their products and services on the World Wide Web and ensure they can prove themselves as an agency to be legit among an industry riddled with scams. Here are some of the main ethical issues faced by internet marketers:

Who Can Be Trusted?

Because internet marketing is full of scams and people out to gain sensitive information, it is important that you have clear guidelines and form an agreement with the client to ensure you are both comfortable and trust in each other.

You will after all be in charge of the brand’s online reputation, a big task to be reliant on for. You will then need to ensure you uphold your end of the agreement and carefully gauge any content you put out there on behalf of your client.

A Little Matter of Morals

If you are handling organic and paid internet marketing for a client, as well as maintaining and updating content on the client’s website, you need to consider the privacy and legal implications that go with it.

What you publish for the client reflects on how they are viewed by the rest of the world, and although you do the posting, if they were to be found to have anything illegal or immoral on their website, such as copyrighted images that they do not have permission to use, then it would be the client who it reflects badly on and who would suffer the consequences.

This goes back to the ethical issue of trust, as they are trusting you to uphold the law and make wise moral decisions on their behalf.

Professionalism and Reputation

Because the internet and tools within it such as social media and blogs are used for both personal and online marketing purposes, the two can very easily overlap.

An internet marketing company must consider the implications of everything they write and post online, ensuring all client information is kept separate from other clients and personal aspects of the internet to ensure the client’s reputation and your own reputation is upheld.

Once Published It Remains Forever

When you hit send on that controversial blog post or Tweet, it cannot be undone. Even if you delete the post itself, it remains in cached page archives forever and can easily be pulled up by search engines or websites that specialise in recalling old pages.

Additionally, video and movies, audio and images, any kind of multimedia in various formats will remain and be viewable, which brings about the issue of consent, privacy and safety.

Optimise your brand publicity with social media marketing

Posted on December 19, 2015 by Bob Sanderson

It is very important to market your brand for promoting your online business. SMM (social media marketing) is also an effective way of advertising your brand, but unfortunately it has been ignored largely. Mostly searchers cannot find your business on the Internet easily; therefore, it is essential for you to make it easy for visitors to find your brand from the Internet. It is therefore, you need to optimise your brand publicity with different optimisation methods in which SMM can be very effective for you. You can use the following strategies for social media marketing:

Strategies for social media marketing

It Includes RSS: You can use RSS (really simple syndication) as a strategy for social media marketing. You may put your whole post or blog in the RSS in order to make more readers to read your article. Some people direct their visitors to their sites; however, it is not necessary.

Authorship: Google+ has exposed the potential of boosting the SE results of your business. So you should also look into authorship that is very important aspect in this regard. Remember this strategy could only be effective if carried out it correctly.

Email marketing & twitter: Email marketing and twitter are very effective strategies for social media marketing. You can send email messages and tweets to the millions of people by these methods and promote your brand effectively.

Social media marketing for your brand publicity

Social media marketing is an effective way of advertising in these days. Nothing goes unnoticed in the hands of the social media. Everyone wants to update his or her circle about the daily happenings in the form of chitchats, tweets, comments, then why should your business lag behind. You can also update your business latest tidings to the world.

SMO or SMM

Social media optimisation or marketing works very effectively and make appearances in the places where the focused groups frequent mainly and what can be better than social sites like Facebook, Twitter, Linkedln, and YouTube? The online marketing experts target these focused groups and make frequent appearances for their sights.

You should be aware that SMO or SMM benefits are different for different business models. Therefore, it is important for you to know which method will be suitable for your business. For effective SMO or SMM strategies for your online business, you should clearly outline social media optimisation goals and learn every free or paid tool to determine your business web popularity metrics, because these important statistics make you able to measure the success of your business web in real-time.

Conclusion

Since, an effective and good social media marketing campaign is as complicated as another adverting campaign. It is therefore, you try to hire any online marketing company for the useful social media marketing campaign for your online business. The company experts can prepare an effective campaign for your business.

Online marketing companies the solution of your business worries

Posted on December 19, 2015 by Bob Sanderson

Technology always plays a key role in the procedure of getting any business well known. The use of the Internet has been a key factor in the latest online marketing strategy. Online marketing means the promotion of services and products on the Internet. It is much cheaper and very effective.

The procedure of online marketing was made very easy with the help of online marketing company. Now, business persons have no problems to apply online marketing in every kind of businesses. Because online marketing companies perform all the tasks of having their personal and own online marketing program. You can easily afford to hire such companies’ services.

Online marketing companies the solution of your business worries

If you are tired and sick of your present online marketing program, which is not giving you the desired results, then it is right time to get the benefit of the offers of online marketing agencies. These companies can be very helpful in making your businesses the best in your field.

If you have no idea how to build your own business website, if you are not capable to give traffic boost to your site, if you own a web, but have no skill to develop your website on your own, if you do not know how to insert content on your site, if you have no proficiency to maintain your web traffic, then you need not to worry because there’re a lot of marketing companies present that are capable to do all these tasks for you. They use different business models for this purpose.

Business models used by marketing companies

Appeal to particular interest

Online marketing companies primarily target particular interest or behavior instead of broad demographic in this model. They screen their focus market according to gender, age, location or geographical and other information. With this business model they help you to determine target market and get them within a short time period.

Niche marketing

In the niche marketing, online marketing companies lay extra emphasis on the website and destination, which visitors can access whenever they need to find or know particular product or service.

Geo-targeting Online marketing companies use Geo-location software for determining the website visitor’s location. Since, the Internet is found everywhere so location is its disadvantage. This business model can solve location problem.

Conclusion

It is very important to have really the good and effective marketing systems for your businesses, the systems that can take your businesses to the top level. So, give your businesses what they need and then expect the profits to come. You should Remember only skilled online marketing companies can give you effective online marketing programs.

Get your Brand identified by website seo and smo service

Posted on November 18, 2015 by Bob Sanderson

Branding is an important key for the success of your businesses, without a recognisable and strong brand, it is difficult to make your mark in the most competitive consumer market.

Your brand must be powerful enough, to resound with the viewers when they see your logo or hear your name.

It is only possible with the proper help of the professional branding agencies. Therefore, most of the business owners seek the help of the professional branding agencies.

These agencies provide many services for their marketing and branding success. In which SMO (social media optimisation) service is also included that is very important.

Why social media optimisation service important?

SMO have ability to increase traffic to your brand website. It also leads to improve, search engine optimisation (SEO).

SMO service doesn’t boost your social site presence for your branding only, it is capable to leverage others’ social networks. So, it is essential for you to integrate the SMO service in your brand web and marketing plans.

What does SMO service include?

The social media optimisation service includes the following things:

Forums: Social media optimisation helps you to be a dynamic member of the highly used forums that are relevant to your target market and business.

Blog marketing: It is a very effective method to increase traffic to your brand web. It not only builds your identity online but also gives you a name for the brand.

Article Marketing: well-written article submission to different social media sites is a very good tool, which increase the value of your brand and drive more visitors to your brand web.

Press release: The creative press releases are powerful method to boost your brand online. You may distribute press releases to different news portals.

Create accounts on social media networking: SMO uses the different social networking platforms such as, Facebook, Twitter, YouTube etc. These social platforms bring excellent business leads.

Videos optimisation: This is the part of SEO and a great method to increase your online presence as well as all visitors who do not know anything about your services and brand.

What you should do for SMO

For social media optimisation you should try to get a Twitter feed. This keeps your readers attached to your brand web.

You also become the part of Facebook and set up your brand web with Facebook contacts and try to increase visitor count. You also need to make your brand web a centralised hub and put comments, feeds, and reviews by your fans on it.

Finally, you should keep track of your brand web by analytics tool.

Conclusion

SMO service has become the most important for promoting your brand and products.

So seek the right SMO service provider to make your brand web social and highly visited one.

Draw Pictures Ltd is a London, UK based Internet Marketing Company specialising in digital, internet, search and social media marketing and optimisation services, They are a full service web and social media marketing and seo agency, helping your business succeed.

Unlike other seo agencies they start from A and move forward, build a buzz and give your business charm to carry on!

Common & uncommon features of affiliate & PPC marketing

Posted on November 18, 2015 by Bob Sanderson

Affiliate marketing

Affiliate marketing is becoming popular as an effective term of eCommerce strategy. More and more people are enjoying better financial freedom through this scheme. If you take this term of marketing seriously, then it can become a way of getting regular income online.

As an online business person almost all of you have your own websites where you market your products. You usually promote your products and services that you desire to sell online through information-rich content to your potential clients that are related to your services and products.

The problem starts when you have no products or services to sell, but there is a good opportunity for you, in the form of affiliate program. By joining this affiliate marketing program you may begin your own business online.

The affiliate marketing program allows you to sell the services or products of other people and in a result you get the commission.

PPC marketing

PPC ( pay-per-click) is an advertising method, which is used to attract traffic by using related keywords to the ads, which are shown on the websites. Your advertiser pays only when his or her ads are clicked.

Common & uncommon features of both

Affiliate marketing, sometimes gets confused with a PPC scheme. As a term of online advertisement, the commission you can get from showing the PPC ads to your web is based on the clicks by rate scheme. You make money when your visitor clicks on the ads on PPC that are displayed on your site.

Common things

Website to display

Both PPC marketing and affiliate marketing are common in the sense somehow that you need to have your own website for displaying and promoting your advertisements for both marketing campaigns.

For becoming an affiliate and PPC marketer, intensive research is required for the proper target keywords to attract traffic to your website. You also need to learn the configuration and creation of ads,

Uncommon things

However, there are some difference between them. The firms own the affiliate marketing that contract different affiliates to help create leads on services and products. You may use email marketing strategy, PPC and SEO (search engine optimisation) strategies to increase sales. PPC keyword research needs to attract better targeted marketing results as per search terms relevant to your ads.

PPC marketing concept incorporated to affiliate marketing

As PPC marketing concept has incorporated into an affiliate marketing scheme, which increases the affiliate marketers’ uniqueness and creativity for writing or creating quality PPC ads. Here are some suggestions that you should consider while writing quality ads for your website:

• Your ads must directly focus on your target audience and market. • Your ads should promote the advantageous features of the products. • There should not be spelling and grammar mistakes in your ads. • Your ad text must be easy and straightforward.

Conclusion

You can contact internet marketing companies and webmaster who can provide various affiliate products and design for your web.

Draw Pictures Ltd are a UK based most renowned Internet Marketing Company specialising in affiliate, ppc and seo marketing, giving your business an edge to stay ahead online!

Boost your web SEO rankings by YouTube

Posted on November 16, 2015 by Bob Sanderson

Most of you wonder what the secrets are to get better SEO rankings. Website optimisation itself involves many strategies and techniques that take lots of your time and efforts. Unfortunately, this system is not easy to beat. To understand the SEO rankings you need to know about search engines and how they work.

Including Google there are some other search engines available. But the best one is, which provides you the relevant results. For instance, you type “SEO” in any search engine and get spam sites, and then defiantly you would not go to these search engines again for searching.

This is not only harmful for SE but also for your, relevant website search, which remain unseen within the results. Today, algorithms determine your site SEO rankings and many modes are being used for SEO rankings in which YouTube popularity is also included.

Boost web SEO rankings by YouTube

There are about twenty billion web pages present on the Internet. So the rankings competition is tough. Search engine optimisation is a tough and special skill and takes some practice and your time. There are many SEO practices that can improve your web rankings on the search engine.

Social networking websites like Facebook, Twitter and YouTube have proven very effective tool for online marketing. However, YouTube is surpassing all the social sites.

Its visitors’ numbers to your website are because of the high rankings of different videos on Google. You may use YouTube for search engine optimisation because it is inexpensive and effective SEO technique.

Here I shall mention some techniques for you to boost SEO rankings by YouTube.

Complete Meta tag data

Complete the Meta tag data of YouTube that is used within an SEO context for getting your site on the Google rankings first page. If you construct your famous videos within YouTube web properly, then they will show your videos in search results of Google.

If you have used the appropriate keyword, description and tag then the target market will find you easily.

Embed videos on your website

The second way of using YouTube for search engine optimisation rankings is to embed your video in your web content. In this way, more people will see your videos and your website popularity will also increase, that will result in higher SE rankings.

Google always prefers the web pages, which have embedded YouTube video content in the websites, and usually these pages have higher rankings than without video content.

Create own YouTube channel

If you have videos, then you can build own keywords-rich YouTube channel. This channel holds the links to your Web Pages and adds backlinks, which point to your website.

Conclusion

In this way, you may use YouTube for search engine optimisation rankings; however, your videos must be well designed and properly constructed.

That will increase web traffic to your web and increased traffic means of course, increased sales. So give your website much needed boost with the help of any reputed search engine optimisation ranking company.

Draw Pictures Ltd are a London based SEO Agency specialising in video internet marketing and video seo services, they specialise in providing their customers all web design and seo services under one roof.