Let’s all keep the European seo and web design business in Europe

Posted on February 8, 2016 by Bob Sanderson

There are number of search engine optimisation companies in Europe and nearly 80% of those companies get most of their seo work done by companies based in Asia, Middle and Far east and Africa, however looking at the service quality offered by most seo companies in India, Pakistan or the entire Asian, Far and Middle eastern region and even Africa is not what we call “European quality standards”

If you have/had a chance to work with a web design or seo firm from Asian countries, especially India, China and even Philippines you must have suffered (most people) with the time waste on explaining things that we normally do not repeat or explain in the UK and Europe

Call it a language barrier or their understanding to your state of mind or what you are looking for, working with these IT Companies in Asia is not a very daunting task in most cases and many European SEO and web design companies have started to hire freelancers from their respective countries in order to have to have a cheap yet professional solution

However there are much cheaper seo and web design and development solutions in UK and Europe as well but most of these UK and European companies are not aware of those companies which are based in the UK and Europe and provide much cheaper seo and web design solutions, link building etc, than the freelancer you can hire from your respective country

We work with many SEO Companies from UK and Europe and provide them with complete seo and web design outsourcing solutions including the multilingual content writing, multilingual link building and even web design and development with impressive reporting, invoicing as well as support system in place

Is not it great? That you are paying nearly Asian prices to get your work done by a European web design and SEO Company?

Let’s keep European business in our European zone – If you are looking for a web design and web development company or seo service with European quality standards in mind, simply get in touch today and find the difference yourself, the prices are nearly the same what you pay in India, Pakistan, Sri Lanka, Bangladesh and even China and Philippines but what you get is much more than you get from there including the different time zone, language barriers and explaining the same things over and over again (Most companies even do not issue invoices, have hardly any sales and support systems in place).

Let’s join hands and let’s keep the European work in Europe

Skype: seocompany

Phone: +44 07375 320305

Email: sales@drawpictures.co.uk

Address: Office #119, 1^st Floor, 8 Lombard Road, Wimbledon, Greater London, United Kingdom

Google Penguin penalises websites for ‘aggressive’ link building

Posted on February 1, 2016 by Bob Sanderson

When the Google Penguin update went live, webmasters and marketers were left confused as to why their search rankings had taken a turn for the worst almost overnight.

This was due to Google beginning their clamp down on ‘bad’ link building and rewarding those who took the original message on board and used it wisely.

In the 1990s Google announced that back links to a website would count as a ‘vote’ for the credibility of the site or particular page in question and its content, stating each vote would help to bring a website or page closer to their desired search engine page rankings.

However, people soon began to find shortcuts to ‘cheat’ the system by setting up websites and posting low quality content on there just for the purpose of the link it contained.

Through this they gained thousands of links in short periods of time, sacrificing all quality for sheer quantity in their race to the top ranks.

This ‘bad’ link building has been practiced for the best part of a decade, until Google has finally begun to crack down on the culprits and reward those who chose not to abuse the system.

Now Google say they will only consider ‘good’ links to websites with credibility and high quality content as valid, and any sites seen to be using ‘aggressive’ link building tactics will be punished.

Google’s Vice President Amit Singhai has said that Google are hoping that punishing aggressive link building and rewarding those who use authority link building will help to level the playing field once again, which in turn will help Google to improve their search experience and deliver more relevant and worthwhile results, rather than the “cross our fingers and hope there’s a Web page out there with the answer” solution that seems to be the current case for most search engines.

Due to the punishments now being handed out, many internet marketers and webmasters who took shortcuts in previous years are being forced to pay for their links to be removed from the low quality websites rather than pay for them to appear.

It could be said that karma has finally reached the world of SEO, and as Google’s search bots become more human and ethical than ever, link building companies are being forced to consider the ethics of their past, present and future SEO tactics.

How to achieve top search engine rankings quickly and for free

Posted on January 28, 2016 by Natalie Wilson

Yes, there are ways to beat the system and get fast and free high search rankings, through growing low quality links fast and furiously. Through doing this however you would not be practicing ethical SEO, something Google frowns upon, and is not cracking down hard on.

So although it can be done, there are great risks and it isn’t necessarily worth it, as if you get caught by Google the penalties are severe.

If you want to climb the Google ladder and get high search rankings in a slow and steady but ethical way, a way that wins Google’s trust and has ample benefits in the long run, here is how its done:

Quality Link Building

Whereas the unethical SEO way goes down the route of quantity and sacrifices quality, the ethical SEO way does the complete opposite.

Google rewards link building, but people took that the wrong way and for over a decade decided to build thousands of links, regardless of quality, thinking that was what would help them soar to the top SERP (search engine ranking page) and fast.

However what Google actually meant was link building is good when the links are quality, and actually bring something of use to the site.

A link to a badly written article that is purely there for the links is a low quality link.

A link to a well written article on a reputable site that is relevant to the website its linked to is a high quality link. Just having one of these high quality links will get you further with Google than 100 of these low quality links.

Try to aim to build one new quality link a day, and you will be well on your way to the top page of Google in no time!

Content Marketing

Another thing Google praises is content, but again it needs to be of high quality and purposeful. If content is badly written and over optimised, and quite obviously just there for SEO purposes then it will no longer be considered by Google’s search algorithms.

If however the content is useful and interesting, relevant and weighted properly with the right keywords, it will get you far.

Ensure you are posting this content on quality website(s), but beware that the sites are reputable; as if they have a bad reputation with Google they could damage yours.

Social Media Marketing

Social media now also has a good impact on your SEO. Posting regular links to relevant content on social media channels, as well as engaging with your audience will improve your reputation with Google and help you build more links.

So it may take longer than fast and furious link building, but overall slow and steady will always win the race, so get ahead with ethical SEO and watch your website climb the Google ladder.

How to win Google’s trust in your link building profile

Posted on January 26, 2016 by Bob Sanderson

Google’s latest Penguin update means many changes are needed to be made to way we gain the trust of the search engine.

Not only do we need to ensure that we are partaking in quality link building but we must now also be wary of the rate at which we increase our links and the reputation of the publications and authors publishing our links.

Quality ~~Not Quantity~~

No longer does the quantity of links, regardless of quality, that you have on your site and linking back to your site have an advantageous effect on your search engine page rankings.

In fact, it has quite the opposite, as Google are now cracking down on sites with too many poor quality back links and links on their site, penalising and punishing as they go.

So one way to ensure you earn Google’s trust is to ensure all links on your site and all backlinks on other sites are high quality.

More Haste, ~~Less Speed~~

No longer is doubling and tripling the number of links you have and trying to keep up with competitors numbers an issue for websites. Google are now looking out for those who are building links at a realistic rate, and whose links are high quality.

Those who are increasing the number of links at a ridiculous rate will sooner or later get caught out by Google, and in the end slow and steady will always win the race and Google’s trust where SEO and link building is concerned.

Appeal to Google’s Human Side

AuthorRank is being referred to as Google’s human side, as it is a system designed and integrated by Google as a way to consider more than the cold hard statistics when it comes to search.

Anyone can write babble and stick in relevant key words in any subject field that is why Google wanted to find a way to separate the nonsense from the credible information.

The best way they could find to do this was to develop a system that would take into consideration the author/publication by which the content was posted, and how many followers they have on social networks, how much and how often content is shared, the amount of acknowledgement they get (in terms of social signs such as Likes, +1s, ReTweets, reblogs, etc.) and how people react to their content.

The best way to make use of AuthorRank is to have a Google+ profile, and ensure you are posting quality content to there and other linked social sites regularly.

Is slow and steady seo and link building the way forward?

Posted on January 23, 2016 by Bob Sanderson

When it comes to SEO (search engine optimisation) and link building, there is a constant debate as to whether slow and steady or fast and furious is the best approach. As the saying famously goes, ‘slow and steady wins the race’.

This will always be the case with SEO and link building, because this is the best way to build quality sites and links rather than sacrificing this in favour of sheer quantity. Here are just a few of the main reasons why slow and steady is the way forward for quality SEO and link building services:

Google Penalises Speed

Due to the not so ethical SEO and link building strategy used not so long ago, and unfortunately still used today, by marketers involving implementing thousands of poor quality backlinks in an attempt to speedily increase website search engine rankings, Google are now wary of speedy growth in links. And rightly so.

Due to this, it is advisable to focus on not the quantity of links but the quality, and try to increase your number of links by no more than around 5% or 10% month to month.

Your competitors may have 100,000 links and you may only have 2,000, but don’t be tempted to hurry to catch up. Chances are most of their links will not be quality anyway.

For example, if my competition on average has over 100,000 links when I only have 1000, my first instinct maybe to build links really fast and catch up. In an ideally world, that would work, but it isn’t the case with Google.

Quality over Quantity

Aiming to have a specific number of links on a website will no longer help. As mentioned before, quantity and speed are two things Google are no longer happy about and are cracking down on sites with these attributes.

Ethical link building and quality content is the way forward for SEO. It isn’t about the number of keywords or links anymore. It’s about the quality of the links built and how well written the wording on the site is, so the best aim to have is to ensure all links and content are relevant and of a high quality rather than in high quantities.

A Link a Day Keeps Google at Bay

The best advice anyone has ever given me regarding SEO and link building services? Aim to add one high quality link per day, no more, no less. This will give you a small and realistic goal to work towards, and your rankings will improve far faster than if you added 50 poor quality links in one day.

Good Link Building Vs Bad links, The Pros and Cons of Link Building

Posted on January 23, 2016 by Bob Sanderson

The most important factor in any search algorithms’ deciding process was originally thought to be the amount of backlinks a site had, causing webmasters to spend the best part of a decade gaining as many as possible, not really considering where they were coming from.

But it brought about questionable results, as it turned out when Google introduced the idea of back links in 1998, what they had in mind was backlinks stemming from high quality sites.

However people tried to exploit the system by creating entire websites with content published simply for the links it contained, with no real purpose or quality, and thus corrupting the original idea of backlink creation.

Google have now began to crack down on this however, so it’s time to start investing in some good backlinks and how to beat the bad.

The Pros of Link Building Services

Back links are still one of the most important factors in Google’s judgement process and although you may still be up against thousands of bad backlinks still out there, Google is cracking down fast and investing in good link building now will help you get a better foothold for the future.

Using a link building agency is the best way to ensure you do things properly and avoid getting punished by Google. It will also ensure that your links are quality rather than in large quantities, and are in keeping with the current Google algorithms, and when Google make changes as they often do, you know your links can keep up as the agency will know exactly what to do to keep you on top.

One or two quality, varied back links on your page is worth over 100 of the bad backlinks under Google’s new rulings, which is good for people who are serious about increasing rankings and not taking shortcuts.

The Cons of back linking

Due to Google trying to fight bad back linking it is hard not to get caught in the crossfire, as many quality links are being subjected to extreme scrutiny and are failing to stand up despite being thought to be quality.

Using back linking services such as no-follow links, used by blogs and forums to encourage discussion but without attracting spam, are unfortunately not good for SEO purposes as Google now overlooks backlinks that are not do-follow links.

Using do-follow links which are recognised by Google as backlinks, quality or not, can often attract spam. This will harm a website’s rankings if the spam comments or content is low quality, despite you not placing it there yourself.

5 Good Backlinks Vs 500 authority but Paid backlinks

Posted on January 13, 2016 by Bob Sanderson

I was up until 3am last night. I have been looking in to something and I think, I now have a reason to write this blog post for all my lovely readers from all over the world and Thank you for dozens feedbacks I have received for my previous post

I have been very happy with a Scotland based SEO Company in Glasgow was doing pretty well for keywords like “SEO UK” – “SEO Company” – “SEO Companies” and also “SEO Services” and it was more than just great for a website just 6 months old. I have looked in to the work they have been doing and found that the main resources they were relying on seo was directory and article writing and submission

Fair enough for a start. This company has achieved top 3 and #1 rankings on the above keywords which were more than great for the work they have done and I am sure they must have received several genuine business leads too. But curiosity is a bad thing

2 Months after this SEO Company in Scotland is nearly nowhere. I have looked in to it last night and found a mass amount of backlinks from niche websites, websites ranging from PR1 to PR7, placing links on their home pages and that too at a very good position where Google is normally going to give you a great vote – Not!

Well this SEO Company in Scotland is quite big and has offices in Australia, United States of America, United Kingdom as well as in Dubai (mass link building offices perhaps?), I do not know, I have gone through finding the reality and what I have found was amazing – No shocking!

They have acquired over 500 niche backlinks from very trusted websites, and ideally I can see (paid backlinks). These websites keep getting indexed on regular basis, and what people think, Google counts it as a vote when a good clean useful website is linking to you but it also gives you a vote when they are so many (500) votes every month. You are not about.com and you are not Wikipedia.com too or bbc.com and Aljazeera as well

Well, anyhow this big seo company is nowhere and cannot be seen, then in order to improve their positions, they have started building many mini websites all on the same IP, Man, if you seriously have to trick Google, at least make sense, No?

Well my suggestion and as Matt Cutts Said: do not get involved in bad link building practises. I know Google has introduced a tool to help you get rid of backlinks but this leading SEO Company with offices in all prime locations from Asia to Middle and Far East and from there to Europe, America, Canada and Australia probably do not know how to use this tool in order to help get rid of those bad links. You guys were doing pretty well, why acquire those stupid backlinks? Cannot understand

Now this SEO Firm with offices everywhere is not ranking in first 20 pages of Google, be it google.com, google.co.uk, and so on

If you are thinking of buying or selling links in 2016, you are a very brave man or woman. Rather than having thousands and thousands layers of backlinks, attract 5 links, win them, and you are doing really well online!

I work for Draw Pictures Ltd and I must admit we believe in neat and clean stuff, be it link building or seo in general.

If you would like link building and clean seo done, then give us a call

From UK: 07375 320305

From Abroad: +44 (0)7375 320305

Or write us an email: sales@drawpictures.co.uk

SEO and Link Building in 2016 and Google Guidelines

Posted on January 13, 2016 by Bob Sanderson

There is a lot going on in online marketing industry in the moment, be it good work, criticism as well as debate on several topics whether social media signals would soon win the race and whether or not Google would still count backlinks that you have won

Well, one thing is very clear that Google has implemented strategies to help users find what they are looking for and find a thing as quickly as they can and what they have found is what actually they have been finding. As Matt Cutts said in one of his post relevancy is the main factor and then the other factor is how many votes that post has when other people have searched with same or matching query

If you study Matt’s statement you will see there is a hint. This does not exactly mean the same search query but several other queries that ended up having a same reason and same meaning. Well and then the time that user stayed on that website counts and if they have found that information helpful.

If they have bounced I would call it a bad vote and this is where SEO Companies need to do a lot in order to keep the reader to your customer sites (decreasing the bounce rate and helping people find great information is what Google want and this is something we all can do, No?) After all we are getting bucks for free too!

And then again if link building would be a history, well yes as Matt said yes “maybe in next couple of years” then the message is very clear, link building still counts and Google counts one authority link that you or your useful content had won a better vote than thousand of low quality votes!

The other things that SEO Companies should work on in 2016 includes:

Focus on users instead – And if you realistically look in to this factor, most SEO’s end up writing for search engines rather than writing for users

I have seen a great impact on search engine rankings where users feedback have played an amazing role on positions that I am going to write in my next blog post

Follow all Google seo guidelines and stay ahead – Mess with Google and you know what people have gone through after Google’s Panda and Penguin update and avoiding disappointment is in your own hands

Draw Pictures Ltd is an Internet Marketing Agency based in the heart of London i.e. Wimbledon, with over 12 years experience in multilingual search engine optimisation, link building and web design and development practises

Perhaps one of the most trusted creative online marketing agency with a lot to offer from building a useful seo strategy that works out for us and our customers as well as writing content that helps users and win their votes, if you need an seo strategy that works by spending as little as possible on seo, then drawpictures.co.uk

Call for free seo advice from UK on: 07375 320305

Call for free seo consultancy from abroad on: +44 (0)7375 320305

Or simply send us an email at sales@drawpictures.co.uk and communicate with our seo specialists for free in order to learn how you can do seo yourself. We love to talk about seo and you would find us more than friendly and going an extra mile to help your business build the right seo buzz!

We are a call or an email away

Believe in winning links than spending hours and hours building low quality backlinks. Link building still counts and it will always count but with regards to social media marketing and optimisation (content creation and marketing) these factors would play as secondary role

Now the question is, is your seo campaign being optimised for both winning backlinks and for social media signals and votes? If not you should look forward to that in 2016 as your first step to take when seo on mind

PPC outshines SEO in testing

Posted on November 11, 2015 by Bob Sanderson

Regardless of digital marketing team size, pay per click and search engine optimisation campaigns working together can result in the best project. When these two terms work together they provide more opportunities to get more insightful and informative data rather than working separately. They have one common thing that is:

Common keyword researches

Key phrase research is the common key between both PPC and SEO terms. Both PPC and SEO teams perform keyphrase research as an initial step of any new marketing campaign that is the foundation of search marketing strategy. These keyword researches let you match the related key phrases, which users search for finding desired content on your website.

PPC keyphrase research may consist of thousands of keyphrases while search engine optimisation research may include two hundred or more keyphrases depending on any project size. PPC keywords are usually used to create the best ad copy and SEO keywords are employed in Meta data, on page content and link building.

Increase traffic without increasing PPC budget

You can analyse pay-per-click search query data for discovering the terms, which are driving lots of paid traffic. Search engine optimisation team can concentrate on these keywords for integrating them in the optimised content. In this way, your traffic will increase definitely, and you do not need to increase your PPC budget. In some areas PPC outshines SEO – really well and it has always worked out for the customers I personally work with.

PPC outshines SEO in testing

You can get the best result with both PPC and SEO; both are important but in one area PPC outshines SEO that is testing. All the tests that are performed, whether they are in terms of preferred keyphrase, design, and achieved results are highly beneficial for both teams.

Why SEO & PPC campaigns should run together?

Most of the people have questions whether SEO & PPC campaigns should run side-by-side. The answer is yes, because Google has said on record that running a pay-per-click ad with an organic listing may be very useful. Google also revealed in a study that how the organic clicks number change whenever PPC ads are there and when they’re paused or turned off.

It was also found that about 89 percent ads were incremental; it means that all the visits to a site of advertiser would not have happened without the advertising campaigns. You can check impact of running PPC & SEO campaigns together on your site by value-per-click calculation for defining the investment level.

Conclusion

Many people do not realise that PPC and SEO are essential to each other but, the reality is SEO is not considered complete without PPC. If, as a marketer you insist on only doing SEO then you are missing a lot (This is my personal opinion though).

Both teams can work together in an agency or house but, one thing is very important while working together is, share insights. If you always share insights you would never miss any opportunity and you can also avoid duplicate work

Back link building service get comprehensive knowledge

Posted on November 8, 2015 by Bob Sanderson

Search engines use different ways to determine which pages should be displayed first in the search engine results. Many webmasters and bloggers focus on increasing rankings on different search engines like Google, Yahoo, Bing, and several other search engines that exist online.

However, improving the rankings of page is not something that anyone can do just in a day. It needs lots of work. Mostly it is believed that search engine page rankings depend on a lot of back links pointing to the site.

Increase page rankings by backlinks building service

You should use page rank checker or Google Toolbar to see what your page ranking is. You submit your web to SE directories for getting inbound links and having your pages indexed quickly.

You also try to get incoming link from high quality web in your niche. You can improve your web ranking by obtaining backlink to your web from authoritative sites.

It is always good to have more links to your web from relevant sources for higher page rankings. When you get the requests for links, do not forget to check before linking back.

You should use accurate keywords on your web pages. Try to join social media sites, check coding errors and do not forget to use search engines optimisation techniques.

Get more RSS ( Really simple syndication) subscribers by backlinks building service

Most bloggers face difficulty getting RSS subscribers. RSS subscribers are necessary for bloggers and web owners, because they bring more visitors and increase sales.

Whenever visitors sign up for RSS feeds, they get notifications when you publish new articles or update your site.

Offer free objects to your subscribers. Try to take in a link to the RSS (Really Simple Syndication) feed in email signature and also create a landing page and do not forget to link it to other pages of your website. Optimise your site for SE and begin the link building campaign.

Decrease bounce rate of blogs by backlinks building service

Bounce rate shows the person’s number who visit your web page and leave it at once. So, when you build a blog or a site you should always optimise your web pages for SE and getting targeted traffic.

You may decrease the bounce rate by using relevant keywords that match your website content, analyze your traffic, do not interrupt your web user experience, improve load times, have accessible navigation,

Conclusion

The backlinks building service providers can help you properly to improve your web page ranking and get effective back links to your sites. They can provide, you RSS subscribers that bring a lot of visitors to your website and they can decrease your blogs bounce rate, boost traffic, convert viewers into clients and use advanced strategies.

Draw Pictures Ltd is an Internet Marketing Company in London that offers backlink and seo service in order to help you get top search engine rankings in Google, Yahoo, Bing, as well as build your potential social media marketing platforms, increase your brand awareness, rankings and ROI.